Télécharger le livre :  Revenue Management and Pricing Analytics
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“There is no strategic investment that has a higher return than investing in good pricing, and the text by Gallego and Topaloghu provides the best technical treatment of pricing strategy and tactics available.” Preston McAfee, the J. Stanley Johnson...

Editeur : Springer
Parution : 2019-08-14
Collection : International Series in Operations Research & Management Science
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