Télécharger le livre :  e-Consumers in the Era of New Tourism
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This book focuses on the role of e-consumers and e-marketing in the era of new tourism. It addresses themes such as the tourism "prosumer" at work, the evolution of tourism services, the collaboration and co-creation, as well as the e-complaint behavior of e-consumers...

Editeur : Springer
Parution : 2016-01-20
Collection : Managing the Asian Century
PDF, ePub

105,49