Télécharger le livre :  Origination
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Origination: The Geographies of Brands and Branding offers innovative theoretical and conceptual frameworks relating to the ways that actors create meaning and value in commodity brands and branding through processes of geographical association. Provides innovative...

Editeur : Wiley-Blackwell
Parution : 2015-03-24
Collection : RGS-IBG Book Series
PDF, ePub

29,86
Télécharger le livre :  Origination
Ajouter à ma liste d'envies
Origination: The Geographies of Brands and Branding offers innovative theoretical and conceptual frameworks relating to the ways that actors create meaning and value in commodity brands and branding through processes of geographical association. Provides innovative...

Editeur : Wiley-Blackwell
Parution : 2015-03-24
Collection : RGS-IBG Book Series
PDF, ePub

29,86