Ebooks d'Alexander Brem en PDF et EPUB

3 Livre(s)
Télécharger le livre : Frugal Innovation and Its Implementation
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Frugal Innovation and Its Implementation
Nivedita Agarwal , Alexander Brem
This book discusses several product development strategies and tools employed by organizations around the world to implement frugal innovations. Over the past decade, frugal innovations have caught the attention of countless management scholars.This book comes at...

Editeur : Springer
Parution : 2021-05-11
Collection : Contributions to Management Science
PDF, ePub

158,24 €
Télécharger le livre : Digital Entrepreneurship
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Digital Entrepreneurship
Ronny Baierl , Judith Behrens , Alexander Brem
Digital technologies have become a new economic and social force, reshaping traditional business models, strategies, structures, and processes.Digital entrepreneurship, which focuses on creating new ventures and transforming existing businesses by developing novel...

Editeur : Springer
Parution : 2019-08-02
Collection : FGF Studies in Small Business and Entrepreneurship
PDF, ePub

147,69 €
Télécharger le livre : Adoption of Innovation
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Adoption of Innovation
Alexander Brem , Éric Viardot
This edited volume brings together academics from both innovation and marketing fields to explore the additional value for companies that can be generated with the innovations in marketing and the marketing of innovations.If ideas need to reach the marketplace, then...

Editeur : Springer
Parution : 2015-04-10

ePub

94,94 €