Tous les ebooks de la collection "Applying Quality of Life Research" - Springer

7 Livre(s)
Télécharger le livre : Applied Social Marketing and Quality of Life
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Applied Social Marketing and Quality of Life
M. Mercedes Galan-Ladero , Reynaldo G. Rivera
This book discusses how various social marketing campaigns have taken up and had an impact on important aspects of quality of life across the world. The chapters bring up case studies from different regions, showing how successful social marketing campaigns have been...

Editeur : Springer
Parution : 2021-12-02
Collection : Applying Quality of Life Research
PDF, ePub

147,69 €
Télécharger le livre : Best Practices in Hospitality and Tourism Marketing and Management
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Best Practices in Hospitality and Tourism Marketing and Management
Ana María Campón-Cerro , José Antonio Folgado-Fernández , José Manuel Hernández-Mogollón
This volume analyses the positive effects that tourism generates on resident’s quality of life, and how this influences tourists’ quality of life as they enjoy an enriching experience in the destination they visit. It provides significant theoretical and empirical...

Editeur : Springer
Parution : 2018-07-30
Collection : Applying Quality of Life Research
PDF, ePub

126,59 €
Télécharger le livre : Quality of Life and Daily Travel
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Quality of Life and Daily Travel
Dick Ettema , Margareta Friman , Lars E. Olsson
This volume analyses the relevance of daily travel in the quality of life of individuals. It provides a broad understanding of the links between life satisfaction, well-being and travel, the importance of commuting, and different evaluations and measures to assess the...

Editeur : Springer
Parution : 2018-04-11
Collection : Applying Quality of Life Research
PDF

52,74 €
Télécharger le livre : Entrepreneurial, Innovative and Sustainable Ecosystems
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Entrepreneurial, Innovative and Sustainable Ecosystems
Helena Alves , Norris Krueger , João Leitão , Jacob Park
This book presents a multidimensional approach by providing a state of the art on EIS ecosystems, as well as structural and changing dynamics and its impact on citizens’ quality of life. It provides a set of international benchmarking case studies on good practices and...

Editeur : Springer
Parution : 2018-01-12
Collection : Applying Quality of Life Research
PDF

94,94 €
Télécharger le livre : Entrepreneurial and Innovative Practices in Public Institutions
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Entrepreneurial and Innovative Practices in Public Institutions
Helena Alves , João Leitão
This volume discusses the importance of adopting entrepreneurial and innovation practices in the public sector, as mechanisms for detecting, dealing with and including citizens’ social needs, with a reflection on positive determination of their quality of life. It...

Editeur : Springer
Parution : 2016-09-21
Collection : Applying Quality of Life Research
PDF, ePub

94,94 €
Télécharger le livre : Innovations in Social Marketing and Public Health Communication
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Innovations in Social Marketing and Public Health Communication
Walter Wymer
?This volume presents the most current theoretical advances in the fields of social marketing and public health communications. The volume is divided in two parts. Part 1 contains chapters pertaining to research and theory reflecting improvements and contributions to...

Editeur : Springer
Parution : 2015-10-06
Collection : Applying Quality of Life Research
PDF, ePub

94,94 €
Télécharger le livre : Best Practices in Marketing and their Impact on Quality of Life
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Best Practices in Marketing and their Impact on Quality of Life
Helena Alves , José Luis Vázquez
This book is based on the premise that marketing is central to understanding and advancing companies, businesses, countries, major economic areas and every-day problems. It opposes the view held by some social scientists that the positive effects of marketing in a...

Editeur : Springer
Parution : 2013-06-04
Collection : Applying Quality of Life Research
ePub

94,94 €